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The image he projected, of women lined up against a crumbling wall in a run down bar, tells a border story between two countries with different ideas about regulated prostitution, and one of American men flooding across the Rio Grande where commercial sex is medically regulated.
Most state governments in Mexico promote the registration of prostitution by arguing that quality health is necessary to attract tourists that trek across the border looking for sex. The latter places another stigma upon women as unhealthy and criminals. One reason immigration reform is such a hot topic is the effect it has on various government groups, including law enforcement, public education, and economic interest for border states.
Current law, however, does not focus on the humanization of immigrants, but only on the criminalization of those seeking a better life for their families. Nor is there much discussion surrounding the US citizens who cross the border to access the services of the people trying to make a living along the border.
Sex tourism enticing American men to Mexico is not a new phenomenon. The nightlife of cities like Tijuana and Nuevo Laredo attracts a broader audience, but the sex industry has appealed to tourists along the US-Mexican border for a century. The red light districts in the border areas of Mexico, sometimes referred to as Zona de Tolerancia or Zona Rosa , were carefully constructed to help promote sex as an industry throughout the twentieth century.
Arreola argues that red light areas play an important role in attracting tourism into the downtown districts. Compounds such as the one in Nuevo Laredo are located outside the main city and have a wall built up around the district to hide it away from the surrounding public. Decisions to close or relocate zonas reflect shifts in public opinion and social attitudes, changes in local and regional economies, and political considerations.